Category: News

Android devices targeted by 99 percent of all mobile malware in 2013

It is not surprising, given the rate at which the Android market has grown in the recent past, that the platform would be targeted by malware attacks. What is important to note, however, is the rate at which they are susceptible to the problem. According to a report released by Cisco, recently, 99 out of every 100 mobile devices which have fallen prey to mobile malware are Android devices.
Android devices targeted by 99 percent of all mobile malware in 2013
The Cisco 2014 Annual Security Report also details that the Android platform has a target of 71 percent of Web-delivered malware. This might sound appalling and worrisome for users but the report also details that only about 1.2 percent of the Web-attacks are target-specific. The rest of the attacks use a wider-reach system that involves redirecting users on to other websites and phishing sites, which target the personal accounts of people.

The report from Cisco also highlights what it calls the most highly found malware on Android devices – Andr/Qdplugin-A. It is introduced to devices in the form of a legal app, which is not found on the Google Play store but on other unofficial app stores. Cisco says that users who stick to buying and downloading apps from the Google Play store are less likely to be hit by such attacks and even advises users to do the same.

Apple devices on the other hand have had a much better faring giving that users stick to downloading apps from the official iTunes store. Interestingly, the Cisco report was brought further to global attention with a tweet by Phil Schiller, who just happens to be Senior Vice-President of Apple’s Worldwide Marketing division. Source:

iPhone 6 Release date, Specs, Price, News, Rumours & Amazing Features

All eyes are currently on the brand-new Apple launch event, which should see the last products that are going to be released this year. While the iPhone 6 isn’t going to be among the list of products, by seeing the iPad Air and iPad Mini with Retina Display we’ll get a better idea of what Apple’s been working on for its iOS devices.

Combined with the information we have from the recently launched iPhone 5s and iOS 7, we should get a better idea of what Apple is planning for its next smartphone, the iPhone 6.

Of everything that we know now, the biggest bit of information is than the iPhone 6 is going to have a larger screen that the iPhone 5S. Although sales of the iPhone are high, the Android competition has all moved to large-screen Full HD models, with the HTC One, Sony Xperia Z and Samsung Galaxy S4, so it makes sense for Apple to compete on screen size.

In this article we’re rounding up all of the iPhone 6 rumours. We’ll give you all the current information on the release date, price and specs, filtering the information to help work out which rumours sound most likely.


Guessing Apple’s release dates is a complete and utter nightmare, with practically every prediction wrong. It’s clear, given that the iPhone 5S was only released in September, that we’re not going to see the iPhone 6 until 2014 now.

Apple usually has products on sale for a year, but the iPhone 6 feels like a different proposition to us. Rather than a replacement for an existing iPhone, it’s more of an addition to the line-up. We kind of see it replication what Samsung has with the full-size Galaxy S4 and the Samsung Galaxy S4 Mini, with the exception that Apple’s small phone, the 5S, is still really powerful.

Tim Cook has hinted at new products coming soon autumn launch in a call with investors. “Our teams are hard at work on some amazing new hardware, software, and services that we can’t wait to introduce this fall and throughout 2014,” Cook said. As we know now, the products Cook was talking about are being released on the 22nd October and include the iPad 5 and iPad Mini 2.

That would seem to be it for 2013, so we’re going to have to wait until 2014 for the iPhone 6. However, relatively speaking, it seems fair that we can expect the handset soon, particularly as Apple’s Canadian arm has apparently already leaked the iPhone 6. If we had to be pushed on a date, we’d say that early next year, between March and May would make sense. This would give Apple enough distance from the iPhone 5S, and give it a chance to take the limelight away from Samsung, which will be looking to release its Galaxy S5 handset around the same time.


One of the biggest questions is, will the iPhone 6 even be called that? We were all caught out when Apple decided not to go with iPad 5 for its new tablet, choosing to go with the iPad Air instead. There’s every good reason why Apple might follow a similar strategy with its new iPhone, perhaps even going for iPhone Air.

The reasons for changing the naming strategy will probably depend on when the next iPhone is launched. If, as expected, it’s launched early next year, that would mean that the iPhone 6 would only be released around six months after the iPhone 5S. For people that have bought the iPhone 5S, the new model with a higher iteration would immediately look like the newer and better phone; however, it would seem that Apple’s plans for the iPhone 6 are to bring out a model with a larger screen that sits alongside, not in front of, the iPhone 5S.
With this rational, it’s easy to see Apple deciding to call the new line something like iPhone Air, so that the existing iPhone line with its smaller screen can continue.


It seems pretty clear at this point that the iPhone 6 is going to have a larger screen than any iPhone released to date. The question that has to be answered is, how big will the screen be? Early rumours suggested that there would be a 4.8in screen, but more recent rumours have suggested that the iPhone 6 could have a 5in screen.

According to Japanese tech publication MacFun, the 5in screen will have a Full HD resolution of 1,920×1,080. From a certain point of view this makes a lot of sense, as there are already a lot of Full HD phones out there. However, we think that the resolution could be wrong, mostly because of the way that Apple works.

Apple has always been very careful in its resolution choices, so that apps look right on all of its devices. So, when Apple first went Retina with the quadrupled the resolution of the iPhone 3GS from 480×320 to the iPhone 4’s 960×640. Quadrupling means that the horizontal and vertical resolutions are doubled, which makes scaling of old apps easy. When the company went widescreen, it kept the same horizontal resolution of 640 pixels, so old apps would run properly, but just with black bars at the top and bottom of the screen.

Moving to 1,920×1,080 would mean scaling up the current iPhone’s resolution of 1,136×640 by 1.69 times vertically and 1.69 times horizontally. That’s not such a clean method of scaling and there could be some issues with getting apps to work properly. As a result, Apple may decide to go for more resolution than it technically needs for a Retina display, quadrupling the current iPhone’s resolution to 2,272×1,280 instead.

While Apple has not previously made a large-screen phone, upping the screen size for the iPhone 6 makes a lot of sense. It means it can compete with the large-screen phones from other manufacturers and keep the iPhone 5S as a smaller alternative, giving iPhone users more choice. The latest rumours have suggested larger, curved screens in both 4.7 and 5.5in sizes, which would compete with the current crop of Android smartphones and larger phablet handsets.

Tim Cook has said, “Some customers value large screen size, others value other factors such as resolution, colour quality, white balance, brightness, reflectivity, screen longevity, power consumption, portability, compatibility with apps and many things. Our competitors had made some significant trade-offs in many of these areas in order to ship a larger display. We would not ship a larger display iPhone while these trade-offs exist.”

What that statement says, to us, is that Apple won’t ship a large-screen iPhone until it’s managed to iron out all of the trade-offs. A thinner screen, to make a lighter phone, could well be the right way to go, then.

It’s no wonder, then, that Apple may also be considering the screen technology that it uses, with a Sharp IGZO (Indium Gallium Zinc Oxide) screen top of the list. This new technology allows for screens that use less power and are considerably thinner. Rumours certainly picked up when the Sharp IGZO technology was demonstrated at CES 2013.

Curved glass is also a possibility. Although it’s unlikely Apple would ever opt for something as radical as Samsung’s Galaxy Round or the LG G Flex, glass that curves around the edges of an otherwise flat handset would give the iPhone 6 a pebble-like feel that wouldn’t dig into your hands like the angular lines of the current generation iPhone.


Although beautifully made, the iPhone is just as breakable as any other smartphone, with plenty of people walking around with cracked screens after a drop. Apple appears to be working on a solution to this problem, toughening up its products.

A new deal could signal a [href=”″]super-tough sapphire screen for the iPhone 6[/a].

According to reports, Apple has struck a deal with GT Advanced technologies to produce sapphire glass in a plant in Arizona.

The deal was announced by GT Advanced Technologies in a regulatory filing. “The sapphire glass that GT will make in the facility will be used to cover the camera lenses in Apple’s phones and the fingerprint-reading devices in its latest products. GT’s technology also can be used to make scratchproof glass covers for smartphones, although it is not used for that purpose by Apple today”.

Apple is due to pay $578m, which GT Advanced Technologies will use to buy and operate sapphire production equipment in a new Arizona facility. GT Advanced Technologies will pay back the Apple over a five-year period.

While the deal should, in the short-term, provide Apple with the materials it needs for existing components, there’s a long-term plan, too. As part of the deal, GT Advanced Technologies will “deliver low cost, high volume manufacturing of sapphire material” using a large-capacity furnace.

Synthetic sapphire glass gets its name because it’s transparent, although it’s not technically glass. However, sapphire’s advantage over glass is its incredible durability and hardiness. Sapphire has a value of 9 on the Mohs scale of mineral hardness, putting it just behind diamond. This means that it’s extremely difficult to break, resulting in fewer broken iPhones, saving money in repair costs.

GT Advanced Technologies makes roughly $29 million in revenue from sapphire glass today, but predicts to make between $600 and $800 million in 2014. That huge spike looks likely to come from providing Apple with screens for its next device.

As well as looking at the screen, Apple is also said to be looking at toughening up the case by investigating liquid metal for the iPhone 6.

Liquid metal would encase the iPhone 6 is a super-tough metal, built up layer-by-layer, making it a lot hardier and more difficult to break. According to new information, Apple has put in five patents for liquid metal.

One describes how bulk metallic glasses (BMG, or liquid metal to give it the more familiar name) would be layered on top of each other to create components. The main focus on this invention is via 3D printing, allowing Apple to build components and cases from computer-generated designs.

According to the patents, Apple has stated liquid metal’s uses: “A telephone, such as a cell phone, and a land-line phone, or any communication device, such as a smart phone, including, for example an iPhone, and an electronic email sending/receiving device. It can be a part of a display, such as a digital display, a TV monitor, an electronic-book reader, an iPad, and a computer monitor.”

What’s more Patently Apple, which found the information, believes that Apple has already used liquid metals in the iPhone 5S, suggesting that the technology is already available. It’s clear, then, that Apple is interested in liquid metal for the iPhone and iPad range, so it’s now a matter of when.

iPhone 6 liquid metal
Liquid metal could make the iPhone 6 a lot tougher than previous models


If Apple does opt to change the screen size for the iPhone 6, it will almost certainly introduce a new handset design as well. Rather than simply scale up an existing iPhone, a new look would better differentiate the new handset from its predecessors. Although far from official, some early speculative renders give us an idea what a redesigned iPhone 6 might look like.

iPhone 6 render

The renders, published to Yanko Design, show what the iPhone 6 would look like with a larger screen, thinner bezel, rounded edges and no home key.

iPhone 6 render

We doubt Apple will retire the home key any time soon, as iOS depends on it so heavily. The company also just introduced the TouchID fingerprint sensor with the iPhone 5s, and removing it a generation later would be an admission of failure on Apple’s part. Even so, we’re big fans of the larger screen and ultra-thin bezels.


Touch ID, the fingerprint reader, was the one of the big talking points for the iPhone 5S. Recent rumours suggest that Touch ID will also come to the iPad 5 and iPad Mini 2, so we’d really expect it on the iPhone 6.
Touch ID works brilliant and encourages people to be more secure, as using it requires a passcode to be set. At the moment, Touch ID can only be used to unlock the iPhone and to authorise iTunes and App Store payments, but it would make sense for Apple to be thinking about new applications for the technology. We can easily see a future where banking apps, for example, are authenticated through the phone.
For the technology really to be taken seriously, we’d expect to see it in as many mobile devices as possible, which obviously includes the iPhone 6. The only real question is, will we see Touch ID open up any new features? If Apple was to include a NFC chip, then Touch ID could be used to authenticate payments. We’re not necessarily expecting NFC, though, as Apple has so far been dead set against including it.

iPHONE 6 iOS 7

We already have iOS 7, so it makes sense that this operating system will be used for the iPhone 6. It’s possible, given that the iPhone 5S has features specific to it, that the OS will be updated to introduce new features with the new handset. For example, it could enable NFC is Apple decides that it wants the technology to use for mobile payments; we wouldn’t bet on it, though, as it seems steadfastly against it.
iOS 7
iOS 7 was released with the iPhone 5S, but a tweaked version could come to the iPhone 6


For the iPhone 5S Apple upped the physical size of its 8-megapixel sensor, meaning that each pixel gets more light. In addition, it upgraded the lens from an f/2.4 model to an f/2.2 model, increasing low-light performance again. Combined with the A7 SoC, the camera has a couple of neat modes, including a 10fps burst mode that goes on until the phone’s memory is full, and a 120fps slow-motion mode.
It would make sense if Apple was to use this sensor in the iPhone 6, although, given it’s a bigger phone, with more room inside for components, it could well up the pixel count, with a 12- or 13-megapixel on the cards.


A bigger screen requires more power, so any technology that can increase battery life has to be good. For the iPhone 6 Apple could be about to revisit gaze detection technology, where the phone can tell if you’re looking at the screen or not. If you were to look away, the phone could pause a video playing and turn the screen off. PatentlyApple has dug up the full information on how the technology is likely to work.
Given that Samsung has similar technology in its Galaxy S4 smartphone, we’d say there’s a high chance that Apple will follow suit and implement its own version.


In terms of storage, 64GB has been the top model for a couple of years, and continues to be so for the iPhone 5S. We’re not expecting this to change for the iPhone 6, although we know that the Apple can make a 128GB model, thanks to the recent launch of a 128GB iPad 4.
The new model doubled the maximum capacity of the previous high-end iPad (64GB). This update was said to be about increasing the variety of uses for the tablet, with Apple stating that more storage was good for large files for use in applications such as CAD and music production. It’s also a more useful amount of storage for photos and videos.


At the moment, the Apple A7 system-on-a-chip (SoC) is the main focus for the company. This is the first 64-bit mobile chip and it’s extremely fast. In fact, in our benchmarks on using the iPhone 5S, we found that the A7 is by far the fastest mobile processor. Apple has now used the A7 chip in both the iPad Air and iPad Mini with Retina Display.
Where as in the past Apple had to tweak the graphics part of the SoC to work on an iPad’s screen by adding quad-core graphics (the latest chip with the A6X), with the A7 this isn’t required. Instead, the A7 is fast enough as it is.
With that in mind we’d expect to see the same chip used in the iPhone 6. However, the only caveat is when the phone comes out. If it’s early next year then we’d expect the A7 chip to be used as is; if the release date is closer to the end of next year, then we could see a tweaked version, perhaps even a quad-core variant.

iPhone 5S internals


Apple typically releases its new models at the same price as the old ones. If that holds out, then, and assuming that the 16GB model is dropped, we’d expect the 32GB model to cost £529, the 64GB model £599 and the 128GB model £699. However, if the company continues to sell the iPhone 5S, we could be in for some new pricing, with the iPhone 6 a premium model that sits above it, in which case all bets are off and we have no idea how much it will be.
If Apple does decide to make an iPhone with a larger screen, there’s also a good chance prices will increase too. Susquehanna analyst Chris Caso, speaking to AllThingsD, predicted that there could be a $50 to $100 premium for a larger iPhone 6, compared to the 4in iPhone 5s.
Although this goes against Apple’s tradition of keeping prices the same across generations, it’s not a rule the company is afraid to break every now and then. Last month’s iPad Mini with Retina display launch introduced a $70 premium over the entry level model, so a price hike isn’t out of the question.
Sony Xperia Z vs Apple iPhone 5: On Equal Ground?

Sony Xperia Z vs Apple iPhone 5: On Equal Ground?

How Does Sony Xperia Z Compare With The iPhone 5?

Sony Xperia Z vs Apple iPhone 5: On Equal Ground?

Here’s a comparison chart that helps you see the differences/similarities at a glance.
Sony XPeria Z iPhone 5
OS Android OS, v4.1.2 Jelly Bean, Sony says upgrading to v4.2 Jelly Bean soon Apple iOS 6, upgradable now to iOS 6.1
Processor 1.5GHz quad-core Snapdragon S4 Pro, GPU Adreno 320 1.3GHz Apple A6 Dual-Core, GPU PowerVR SGX543MP3.
Display 5-inch TFT full HD screen, 1920 x 1080 Reality Display, 441ppi Retina Display. 4-inch IPS LCD screen, 1136 x 640, 326ppi
Storage 16GB – Expandable to 64GB via microSD 15, 32 and 64GB – Non Expandable
Data microUSB v2.0, LTE, GPRS, Edge, Wlan, Bluetooth 4.0. Bluetooth 4.0, LTE, GPRS, Edge, Wlan. microUSB using an external adaptor
Internet Mobile Chrome – no Flash Player support. Safari Broswer – no Flash Player support.
Body 139 x 71 x 7.9 mm. Water resistant for 30 minutes in up to 1 meter of water 123.8 x 58.6 x 7.6mm
Colors Black, White, Purple Black with slate, White with silver
Weight 146g/5.15oz 112g
Camera Rear camera: 13.1Mp, Auto Focus, LED flash, Full HD videoFront camera: 2.2Mp, Full HD video Rear camera: 8MP, Auto Focus, LED Flash, 720 HD.videoFront camera: 1.2MP, 720p HD video
Media Sony’s Unlimited Services iTunes
Network 3G and 4G 3G and 4G
Battery Talk time Up to 14 h and stand-by 22.1 days in 3G Talk time of 8 h and stand-by 9.4 days

Both the phones are great and make an impact in their own way. Stick to the iPhone 5 if you are keen on a smaller and lighter phone. But if you’re a fan of bulk, the Xperia Z is value for money.  It may seem like we’re sitting on the fence, but it’s not easy to choose between two of a kind; the iPhone 5 with its ease of use and the Xperia Z with its attention to detail. It boils down to a matter of personal preference.. Since this is the first Android phone to hit its mark and perhaps even cross it, the interest in this phone is really high. Our preference? Ah, we’re not influencing your decision!

Nokia Lumia Windows Phone lineup from 520 to 920

Nokia Lumia Windows Phone lineup from 520 to 920

Nokia announced two more devices in its Lumia Windows Phone series to offer devices across the price and specification spectrum.

Nokia Lumia Windows Phone lineup from 520 to 920

Nokia Lumia 920

Last week at Mobile World Congress Nokia announced a couple new Lumia Windows Phone devices to further populate their Lumia family. Nokia now has devices across the pricing and specification spectrum to meet the needs of everyone

Lumia at heart, Nokia services rock

Nokia Lumia 520
The Lumia 520 is one of the newest members of the Lumia family and is the entry level option. Specifications include:

  •     1GHz dual-core processsor
  •     512 MB RAM
  •     4 inch 480×800 resolution display at 235 ppi with super sensitive touch support
  •     8GB integrated storage and microSD card slot
  •     5 megapixel camera with f/2.4 aperture
  •     720p video recording capability
  •     No front facing camera
  •     1430 mAh battery
  •     Dimensions of 119.9 x 64 x 9.9 mm and 124 grams

Nokia Lumia 620

The Lumia 620 is the first mid-range Windows Phone 8 device. I haven’t tried one yet, but several of my friends in the smartphone world have it and love it. Specifications include:

  •     1 GHz dual-core processsor
  •     512 MB RAM
  •     3.8 inch 480×800 resolution ClearBlack display at 246 ppi
  •     8GB integrated storage and microSD card slot
  •     5 megapixel camera with f/2.4 aperture
  •     720p video recording capability
  •     VGA front facing camera
  •     1300 mAh battery
  •     NFC
  •     Dimensions of 115.4 x 61.1 x 11.02 mm and 127 grams

Nokia Lumia 720

The Lumia 720 is the second device announced at MWC 2013 and adds an option to the mid-range lineup. Specifications include:

  •     1 GHz dual-core processsor
  •     512 MB RAM
  •     4.3 inch 480×800 resolution CLearBlack display at 217 ppi with super sensitive touch support
  •     8GB integrated storage and microSD card slot
  •     6.7 megapixel camera with f/1.9 aperture and Carl Zeiss optics
  •     720p video recording capability
  •     1.3 megapixel front facing camera
  •     2000 mAh battery
  •     Inductive charging with accessory cover
  •     NFC
  •     Dimensions of 127.9 x 67.5 x 9.0 mm and 128 grams

Nokia Lumia 820

The Lumia 820 was one of the two first Windows Phone 8 devices announced by Nokia and available now on multiple carriers. Specifications include:

  •     1.5 GHz dual-core processsor
  •     1GB RAM
  •     4.3 inch 480×800 resolution ClearBlack display at 217 ppi with super sensitive touch support
  •     8GB integrated storage and microSD card slot
  •     8 megapixel camera with f/2.2 aperture and Carl Zeiss optics
  •     1080p video recording capability
  •     VGA front facing camera
  •     1650 mAh battery
  •     Inductive charging with accessory cover
  •     NFC
  •     Dimensions of 127.8 x 68.4 x 10.9 mm and 145 grams

Nokia Lumia 920

The Lumia 920 is the best Nokia Lumia device available, but unfortunately is only available now on AT&T in the US. Specifications include:

  •     1.5 GHz dual-core processsor
  •     1GB RAM
  •     4.5 inch 768×1280 resolution PureMotion HD+ display at 332 ppi with super sensitive touch support
  •     32GB integrated storage
  •     8.7 megapixel PureView camera with f/2.0 aperture and Carl Zeiss optics
  •     1080p video recording capability with optical image stabilization
  •     1.3 megapixel front facing camera
  •     2000 mAh battery
  •     Inductive charging integration
  •     NFC
  •     Dimensions of 130.3 x 70.8 x 10.7 mm and 185 grams
Apple iPhone 5

Apple iPhone 5

 Apple iPhone 5
Apple iPhone 5

2G Network GSM 850 / 900 / 1800 / 1900 – GSM A1428
CDMA 800 / 1900 / 2100 – CDMA A1429
3G Network HSDPA 850 / 900 / 1900 / 2100 – GSM A1428
CDMA2000 1xEV-DO – CDMA A1429
4G Network LTE 700 MHz Class 17 / 1700 / 2100 – GSM A1428 or LTE 850 / 1800 / 2100 – GSM A1429
LTE 700 / 850 / 1800 / 1900 / 2100 – CDMA A1429
Announced 2012, September
Status Available. Released 2012, September
Dimensions 123.8 x 58.6 x 7.6 mm (4.87 x 2.31 x 0.30 in)
Weight 112 g (3.95 oz)
Type LED-backlit IPS LCD, capacitive touchscreen, 16M colors
Size 640 x 1136 pixels, 4.0 inches (~326 ppi pixel density)
Multitouch Yes
Protection Corning Gorilla Glass, oleophobic coating  read more
Sony Xperia Go

Sony Xperia Go

Sony Xperia Go

Price: Rs. 17000 – Rs. 20000
Sony Xperia Go
The Xperia Go is a good looking gadget. What makes this phone grab eyeballs where ever it goes is the fact that it is waterproof as well as dustproof. Thus making you less worried about looking after your phone even if you are caught in the rain.
The only strange and perplexing feature of the phone is that it runs on Gingerbread operating system and not Ice Cream Sandwich even though all of the other phones from Sony run on ICS.
Samsung Galaxy S4 launching alongside Galaxy S4 Mini in April 2013

Samsung Galaxy S4 launching alongside Galaxy S4 Mini in April 2013

Rumors suggest the Samsung Galaxy S4 and Galaxy S4 Mini will be launched together in April 2013,

Samsung Galaxy S4 launching alongside Galaxy S4 Mini in April 2013

The latest rumours suggest the Galaxy S4 will be very similar to the S3 in terms of design, with a launch in March.

With a a 5-inch full HD 1920×1080 pixel display, running on Android 4.2 and featuring a 13-megapixel camera, the Samsung Galaxy S4 looks like a worthy step up from the highly popular Samsung Galaxy S3.

The Samsung Galaxy S4, if Benchmarks are to be believed, stacks up amazingly well against other high profile Android devices such as the Nexus 4, HTC Butterfly and of course the Samsung Galaxy S3.

The benchmarks show the Galaxy S4 as using a Qualcomm S4 chipset rather than the rumoured Samsung Exynos setup, although this device is thought to be a South Korean varient of the handset.

Samsung Galaxy S3 Mini: A Specifications Review 2013

Samsung Galaxy S3 Mini: A Specifications Review 2013

Samsung Galaxy S3 Mini: A Specifications Review

Samsung Galaxy S3 Mini: A Specifications Review 2013

OS – Android 4.1 Jelly Bean
Cellular network – Dual SIM GSM and 3G 
Display – 4-inch Super AMOLED 
Form factor and weight – Old hat, a bit fat but not heavy
Wi-Fi – Packed to the rafters
SoC – NovaThor U8420 1GHz dual-core Cortex-A9 with Mali-400 GPU
Storage – 16 or 32GB onboard with space for expansion
Primary camera – 5 megapixels with LED flash
Front-facing camera – VGA resolution
Sensors – Accelerometer, gyro, proximity, compass
GPS – Comes with A-GPS and GLONASS
Battery – 1500mAh battery
The bottom line


Why Apple the iPhone 5 fails in Asia

Why Apple the iPhone 5 fails in Asia

Why Apple the iPhone 5 fails in Asia

Although the success story of apple is sung by many the firm still couldn’t understand the Asian market and its customers. If rumors are to be believed the latest apple product, the iPhone 5 did poor business in major Asian markets of China, India, and Korea. While there are many speculations about the exact reason behind this conundrum, we bring to you some simple facts that will justify the situation better. First and foremost price plays an important role in Asian markets. It’s practically impossible for a majority of Asian population to spend a whopping sums of money on phones and gadgets where much cheaper versions are available. Secondly availability of substitutes also plays a big game in determining the market position of apple in Asia. Many Asian mobile phone manufactures designs and develops phones that are similar in comparison to that of apple in every aspect but are much lower in price. Asia is also the home land for one of the biggest contenders of apple in terms of market share which is none other than the mighty Samsung which is a major hit among Asian customers for its quality and competitive pricing